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Posts Tagged ‘nerds’


Branding 101: Branding is the True Sales Funnel

Monday, November 24th, 2008

Author’s Note: Branding 101 will be a series of posts helping you to understand what branding is and how to create powerful branding within your company.

Branding for most is known as a really well designed logo. Whenever I’m speaking to a group of business owners and the question of branding is brought up most think of it as a logo, some colors placed together in an orderly fashion, or tagline. What most people are missing is that this is only the result of good or bad branding.

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