Posts Tagged ‘Branding’
Branding 101: What’s Your Signature
Friday, December 5th, 2008
Every excellent brand out there has a signature. Branding really is a simple complicated matter. Yeah that doesn’t make much sense, let me explain. Branding is simple in it’s concept but at times its complicated in its execution. Defining your brand can be hard, confusing, and down right challenging. We need to break branding down into is parts to understand it fully.
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Tags: Branding
Posted in Branding | 1 Comment »
Branding 101: Branding is the True Sales Funnel
Monday, November 24th, 2008
Author’s Note: Branding 101 will be a series of posts helping you to understand what branding is and how to create powerful branding within your company.
Branding for most is known as a really well designed logo. Whenever I’m speaking to a group of business owners and the question of branding is brought up most think of it as a logo, some colors placed together in an orderly fashion, or tagline. What most people are missing is that this is only the result of good or bad branding.
Tags: Branding, branding 101, jocks, nerds, sales, sales funnel
Posted in Branding, Business Growth, Marketing | No Comments »
Top 3 Ways to Grow Your Business - Value, Vanity, and Necessity
Friday, November 21st, 2008
We’re in it deep. The bad times of the economy that is. Unemployment is up, job layoffs are becoming more and more of a common headline, and percentages are going down like a big boulder dropped into the water when it comes to corporate earnings. On every news channel all we here about are negative headlines of doom on the horizon as if America along with the world will never survive this economic melt down.
The people running the news channels want to tell you as a business there is no hope. I say tell them to shut up because what I’m going to share will open your eyes up as a business owner. What most business owners do not realize is that even though during the great depression unemployment was up and economy was looking like it was dead, there was a rise of millionaires. In fact so much so that during the great depression more millionaires came out of that era than any other era before and after that. Yes you heard me correctly! When all hell broke loose and the economy looked like it was dying there was a huge growth of people who were prospering.
How come this was happening? Value, vanity, and necessity.
Tags: Branding, branding 101
Posted in Business Growth, Marketing | 1 Comment »
